Your logo is often the first thing a potential client sees. It appears on your website, your business card, your social media profile, and every piece of marketing you produce. If your logo is working the way it should, it communicates who you are and what you do instantly. However, if your logo is confusing your customers, it is quietly costing you business every single day without you even realizing it. Here are three signs your logo might be working against you.

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